Author name: subash.cv

Vanishing Dreams on Four Small Wheels: What Ails India’s Small Car Segment

Beyond “Kitna Deti Hai”: Shifting Gears from Mileage to Safety

I wrote a reflection on “small cars” recently:    Vanishing Dreams on Four Small Wheels: What Ails India’s Small Car Segment? A reflective warning triangle placed on the road – a universal symbol of caution – reminds us that safety should always come first. For decades, Indian car buyers had one dominant question: “Kitna deti

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Vanishing Dreams on Four Small Wheels: What Ails India’s Small Car Segment

Vanishing Dreams on Four Small Wheels: What Ails India’s Small Car Segment?

As a child, my fauji father’s bicycle was aspirational. In college, I desired a Yezdi from the army canteen. My mother wouldn’t allow a motorcycle due to safety concerns, so we settled for an Explorer. In my first job, I fought hard for a Suzuki Samurai over the company’s standard Rajdoot. The company obliged —

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World Environment Day: Time to De-Plastify Our Lives, and Our Leadership

World Environment Day: Time to De-Plastify Our Lives, and Our Leadership

This is personal. I am unwell with a fever. Every illness for me arises from having vibrated at a lower frequency recently. Often, I can pinpoint specific triggers – triggers I chose to ‘react’ to. Thus, in a more reflective mode 🙂 These are straight from my heart. I have transitioned to a lifestyle with less plastic,

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